General Information about Hungary


There is no place like Hungary (Magyarország). Situated in the very heart of Europe, this kidney-shaped country can claim a unique place in the continent's soul. Doubters need only listen to the music of Franz Liszt and Béla Bartók, view the romantic Danube River as it dramatically splits Budapest in two or taste the nation's unique (and paprika-infused) cuisine to be convinced.


Hungary is now a top destination for business travel– and a genuine rival to the usual business behemoths of Europe. The country has an advancing rate on the list of favored countries for international business events and conferences (a market share of almost 2%).
Nestling in the heart of Europe, Hungary’s first clear advantage is its position and accessibility. Hungary is the best place to enter both Central and Eastern Europe.  The second advantage is its infrastructure. As interest grew in Hungary, it responded with beautifully renovated hotels, stunning cultural facilities and huge conference centers. Hungarian cultural events and festivals are internationally recognized, and the country has a rich culinary tradition and 22 wine regions.


While some of its neighbors may have more dramatic scenery or older and more important monuments, Hungary abounds in things to see and do and those with special interests - fishing, horse riding, botany, bird-watching, cycling, thermal spas, and Jewish culture - will find a treasure-trove here. As a result, foreign visitors rarely ventured beyond this splendid city of Budapest on the Danube River, except on a day trip to the Danube Bend or to Lake Balaton. These places should be visited, but other towns and regions should not be ignored:  the farm world of the Southern Plain, ethnically rich North-eastern Hungary, the Villány Hills in Southern Transdanubia covered in vineyards and the traditional Őrség region in the far west.
Hungary became a perfect destination for the MICE industry.




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